Your Dedicated Specialist: David King (615) 807-0060
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Official Mitchell 1® Complete Product Line

Complete Software & Diagnostic Solutions

From independent auto repair facilities to multi-location commercial truck fleets, Mitchell 1 delivers industry-standard repair data, automated workflow shop management, and customer marketing systems designed to maximize bay throughput and shop profitability.

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Connect with David King for dedicated sales assistance & custom bundles.

(615) 807-0060
OEM Data & Diagnostic Intelligence

Repair Information Solutions

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For Autos & Light Duty Trucks

ProDemand®

Comprehensive OEM repair information, intelligent trouble code diagnostic workflows, industry-standard labor estimating, and interactive color wiring diagrams. Powered by the proprietary 1Search Plus search engine.

1Search Plus Intelligent Navigation
SureTrack® Verified Real Fixes
Interactive Full-Color Wiring Diagrams
OEM Parts & Labor Estimator
ADAS Quick Reference Information
Factory Scheduled Maintenance
For Commercial Class 4-8 Trucks

TruckSeries

The fastest, most complete commercial medium and heavy-duty truck repair information system. Delivers tractor-trailer mechanical data, fault code diagnostic trees, and heavy-duty mechanical labor estimating in one intuitive portal.

Medium & Heavy Truck Service Data
Heavy-Duty Mechanical Labor Times
Interactive Truck Wiring Diagrams
Fault Code Diagnostic Procedures
Comprehensive Tractor-Trailer Coverage
Diesel Engine Troubleshooting
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Operations, Estimating & Profitability

Shop Management Solutions

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Automotive Management Standard

Manager™ SE

The automotive repair industry's premier shop management solution for over 25 years. Organizes your entire shop workflow: customer repair orders, technician work tracking, electronic parts ordering from leading vendors, and complete accounting synchronization.

Seamless Repair Order (RO) Workflow
Integrated Parts Catalog Ordering
Technician Labor & Productivity Tracking
180+ Real-Time Profitability Reports
QuickBooks Accounting Integration
Automated Customer CRM Reminders
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Heavy Duty Fleet & Commercial Shops

Manager™ SE Truck Edition

Engineered specifically for Class 4-8 truck repair shops and commercial fleet maintenance facilities. Seamlessly combines heavy-duty truck labor estimating with commercial repair order processing, inventory, and fleet accounts.

Commercial Truck RO Management
Integrated Heavy Truck Labor Guide
Fleet Customer Maintenance Records
Unit Number & Trailer Tracking
Heavy Duty Parts Matrix & Inventory
DOT Inspection Records & Billing
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Reputation, Google Reviews & Retention

Shop Marketing Solutions

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Automated Customer Retention

SocialCRM™

A complete, automated marketing service built exclusively for auto repair shops. Generates authentic 5-star Google reviews, automates personalized service reminders by text & email, and includes a dedicated marketing support agent to optimize campaign ROI.

Automated 5-Star Google Review Invites
Automated Text & Email Service Reminders
Dedicated Marketing Support Specialist
Lost Customer Re-engagement Campaigns
Verified Review Showcase Badge
Real-Time Manager SE Data Synchronization
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Shop Website & Local SEO

LocalSearch™

Professional, mobile-optimized website design and local Google search optimization built specifically to help automotive repair shops dominate their local market, capture high-intent repair searches, and convert web visitors into booked appointments.

Custom Auto Repair Website Design
Google Business Profile Optimization
Local SEO & Directory Syndication
Online Appointment Request Forms
Mobile-Responsive Fast Loading
Managed Hosting & Security
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Workflow Enhancements & Integrations

Connected Add-on Options

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Mobile Manager SE

Untether technicians from front desk workstations. Perform full digital multipoint inspections (DVI) with photo and video capture at the vehicle, text inspection estimates directly to customers, and decode VINs via tablet camera.

MessageCenter™

Two-way conversational text messaging built natively inside Manager SE. Text estimates, request repair authorizations, send job progress notifications, and receive customer approvals instantly without leaving your management screen.

ProPack™ by Bolt On

Powerful customer communication and productivity software suite. Includes digital oil change sticker printing, automated canned text notification triggers, technician time clock management, and customer satisfaction surveys.

Integrated Payments (1st Mile)

Fully integrated merchant processing eliminating manual double-entry errors. Accept EMV chip cards, Apple Pay, Google Pay, text-to-pay remote customer payments, and automatic batch reconciliation directly inside Manager SE.

Accounting Link™

Automated general ledger synchronization between Manager SE and QuickBooks (Desktop & Online), Sage, and other major accounting packages. Synchronizes accounts payable, customer invoices, taxes, and parts inventory automatically.

Truck Edition Add-ons

Heavy-duty workflow options including digital truck inspections, trailer tracking, fleet commercial billing integrations, and automated commercial preventative maintenance schedules for Class 4-8 trucks.

Personalized Software Guidance

Not Sure Which Solution Best Fits Your Shop?

Your dedicated regional specialist can provide a tailored 15-minute live screen demo, review current OEM rebate incentives, and assemble custom bundle pricing tailored specifically to your bay count and workflow.